Challenge and Issue

Speakers must avoid the temptation to read from slides, as true persuasion relies on their confident command of the material and ability to engage through authentic communication, while relying on slides for persuasion limits engagement and impact since effective influence stems from the speaker’s genuine connection and conviction rather than the slides themselves.

Risk and Impact

Monotonous delivery and lack of eye contact from reading slides can alienate audiences, as true persuasion requires authentic emotion and dynamic interaction to maintain attention and connection. and trust. To be effective, speakers must communicate in a way that feels real and relatable, showing that they are fully present and invested in addressing the audience’s needs and concerns.

APT Solution

APT emphasizes the importance of human connection in presentations, encouraging speakers to engage authentically and directly with audiences to inspire action rather than relying on dense slides.

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