Balancing Soft Skills with Technical Expertise
CHALLENGE AND ISSUE
Technically focused employees often struggle with effective oral communication by relying on excessive detail rather than concise storytelling, highlighting the need for them to recognize that developing these skills is as crucial for career success as their technical expertise.
RISK AND IMPACT
Inadequate oral communication can lead to innovative ideas going unnoticed, diminishing employees’ influence and effectiveness, which ultimately hinders individual career progression and restricts the organization’s potential for growth and innovation.
APT SOLUTION
APT trains participants to simplify complex information through audience analysis and tailored communication techniques, enabling them to focus on essential points that connect with various audience segments and ensuring their messages meet expectations.
